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Tuesday, December 24, 2013

Understanding Adsense Keyword Data Using Kpi


Has anyone looked at their keyword research data and wondered what it all meant? Having figures for Adsense keyword demand is all fine and good but what does it all mercenary? How can you relate the keyword supply figures you gathered with keyword demand? You can use Keyword Potential Record ( KPI ) to make sense of it all.
All the figures are exorbitantly beneficial and they can give you an approximate ‘feel’ of what Adsense themes, topics and keywords could demonstrate rolling with Google’s Adsense scheme. But they are oftentimes difficult to sink and strenuous to pool into something healthy and meaningful.
One of service way to relate Adsense keyword demand with Adsense keyword supply figures is to use the Keyword Opportunity Register ( KOI ).





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This method gives us a value that can be derived from both sets of data. It squares the figures derived for keyword demand ( D ) and divides the result by the supply ( S ) figure in the formula D^2 / S.
It is sheer amusing figure that gives us an idea of how propitious a particular keyword could be. The higher the value the better the potential opportunity of the keyword in interrogation. It suggests that a keyword has a relatively wide demand to supply window, indicating that a lot of web surfers have an affection in the keyword and there is a comparatively small numbers of websites on the internet catering for the Adsense keyword.





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These keywords are potential Adsense goldmines.
But KOI can be vague. The numbers can differ in magnitude and are ofttimes peaceful strenuous to interpret. Though it is an ideal way to collate and compare keyword data it can sometimes confuse an extant complicated set of numbers.
The Keyword Potential Brochure ( KPI ) further refines the KOI value. It further condenses it to a value that is easier to digest and understand. Due to detailed differences in KOI data, it is possible to condense the figures by converting them to their characteristic log values.





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This is for multitudinous by 2 to give a simple, basic figure that can be used to succulent ice an understanding of the potential worth of a particular keyword.
The KPI value can again be used to make an easy comparison between related keywords without getting mislaid within the bulkier and less soft digestible KOI values. KPI values of 1 - 3 are not particular good. Values in the 4 - 7 scale have potential and most keywords ultra 7 are possible Adsense Goldmines.
If you are understanding in depth keyword research, it is important that you condense the data down to KPI values in order to get the most out of your keyword research.





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